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What percentage of the UK listens to the radio?

What percentage of the UK listens to the radio?

Nine in ten people (89.6%) in the UK listen to the radio at least once a week – listening has remained at this level for the past five years. While the proportion of people who listen to the radio has not changed year on year, people are listening to the radio for longer.

How many people use the radio in the UK?

Over a billion hours of radio were consumed in the UK over the last three months of 2021 according to the latest RAJAR results. The data shows 89% of the population – 49.5 million adults – listened to live radio on average for 20.3 hours per week.

What age group listens to the radio most UK?

Radio has a target audience of adults aged 35+. In 2013/14 it was listened to by 35% of all over 35s each week, up from 32% in 2009/10. By age, reach is highest among adults aged 55-64, with reach of 41%.

What demographic listens to radio the most?

In the first quarter of 2019, 92 percent adults listened to the radio at least once a week, however reach was highest among 35 to 49-year-olds and those aged between 50 and 64 years, with 94 percent of adults in these age categories listening to the radio weekly.

How many people listen to the radio each year?

As of 2021, 41% of Americans ages 12 or older have listened to a podcast in the past month, according to “The Infinite Dial” report by Edison Research and Triton Digital, up from 37% in 2020 and just 9% in 2008….Share this chart:

Year Listen to terrestrial radio
2017 90%
2018 89%
2019 89%
2020 83%

What is the most listened to radio station in the UK?

BBC Radio 2
The number 1 radio station in the UK, based on listeners population, is BBC Radio 2. The radio station began in 1967, at the same time as Radio 1 and 4. Currently, about 15.3 million listeners tune in to Radio 2 each week. The channels offer popular music, news broadcasts, competitions, and several exciting shows.

What’s the most listened to radio station in the UK?

How many adults listen to the radio each week in the UK?

Radio, in general, reaches 89% of the British population aged 15 and over, per the latest RAJAR figures. 62% of the population is exposed to BBC radio per week, listening to around nine hours of its stations over the course of a week.

What is the most listened to radio station UK?

BBC Radio 2 The number 1 radio station in the UK, based on listeners population, is BBC Radio 2. The radio station began in 1967, at the same time as Radio 1 and 4. Currently, about 15.3 million listeners tune in to Radio 2 each week.

Which radio station has the most listeners UK?

Is radio a dying medium?

Not necessarily, while it’s true that listenership has decreased in recent years, there are still plenty of people listening to local, regional and national radio stations. Plus, despite the advancement of new streaming platforms, radio stations have followed suit and can be streamed online or through an app as well.

How many people on average listen to the radio?

Audience. The audience for terrestrial radio remains high, though there was a slight drop in 2020: In 2020, 83% of Americans ages 12 or older listened to terrestrial radio in a given week, a figure that dropped slightly from 89% in 2019 according to Nielsen Media Research data published by the Radio Advertising Bureau.

Which radio stations have the highest weekly reach in the UK?

As of the first quarter of 2020, the British Broadcasting Corporation (BBC) made up four of the top five radio stations in the United Kingdom for weekly reach. BBC Radio 2, the leading radio station in the UK saw its average consumer listen to over ten hours per week.

How many years of radio broadcasting does the UK have?

The UK radio market today is a product of over 90 years of radio broadcasting in the UK and 40 years of commercial radio broadcasting. Is DAB bad for your health? Are DAB+ frequencies safe for me to have a radio set next to my bed at night? When did DAB launch in the UK? Community radio listening figures – do 10 million people tune in every week?

What is happening to the UK radio industry?

The UK radio industry has seen revenues remain stagnant between 2014 and 2018. One issue that traditional radio has had to face is the rise of podcasts and listen again radio stations as well as music streaming services.

How many people listen to podcasts in the UK?

In 2018, approximately seven million people listened to podcasts in the UK. Also in 2018, approximately 30 percent of individuals used Spotify in the UK. Demographics. In 2017, those aged between 25 and 44 were most likely to have listened to radio in the previous week.